Conducting a CEA involves several steps: 1. Identify the Interventions: Select the interventions to be analyzed. 2. Determine the Perspective: Decide whether the analysis will be from the perspective of a healthcare provider, a patient, or society as a whole. 3. Measure Costs and Outcomes: Collect data on the costs and health outcomes associated with each intervention. 4. Calculate ICER: Compute the ICER to compare the interventions. 5. Interpret Results: Use the results to inform policy decisions, considering factors like budget constraints and societal values.